Dimensionality
Multiplicity of Worlds onto 2D
Information Resolution and Density
5 Orders of Magnitude in Resolution each Century
Rate of Information Transfer = Density
Escaping Flatland
thank! - First English Translation of Euclid Geometry
1) Peoples Names on Work
Pride
Responsibility
Accountability
Get Viewers OUT of the DECODING business.
Avoid Puzzles
Keep with Thoughtful Design
Paper Outlasts the Computer/Web Page
No Footnotes
Make with Side Notes: ANNOTATE with SIDE NOTES
Express Physical Models
============================================
ANALYTICAL INFORMATION DESIGN
1) Show Visual Comparison - Enforce, Show, Make Comparisons.
2) Show Causality
3) Show More than One or Two Variables - MULTIVARIANT DATA
4) Integrate Word, Number and Image
5) Always show Documentation
Where does it come from
What are the sources
Quality Control on Integrity of the Display
6) Content Driven
Get the BEST content
Quality, Relevance and Integrity of Content
Good design can not save boring content. Improve with Quality, relevance and integrity
See with the same intensity as the work was made with.
7) Show information ADJACENT in space
rather than stacked in time. No sequential data, one screen after another.
More content, more real estate in the EYE SPACE.
8) Use Small Multiples
builds inherent credibility
demonstrate mastery of detail
show all data. ==============================================
Assessment of Change
What is the thinking task this display is supposed to help with
1) Assessment of Change
Regression forward to the mean
Extremes regress toward the average
Get more horizontal time data
more Contextual information
Micro/Macro Design
2) Credibility of Detail
with Summary Overview
3) Money vs. Time more than a year MUST incorporate INFLATION
Real Dollars adjusted for Inflation
4) Don't Trust Display without Footnotes (Documentation)
Shows CARE and CRAFT
5) 90% of Displays are Descriptive without showing Causality.
USE CAUSALITY IN EXPLANATIONS - Annotate the descriptive
Explanatory data requires explanations!
6) Find Good Designs and Follow them.
Steal from the best.
Conventional: easy to read
Proven
Don't get it original - just get it right. Talent imitates - genius steals.
What's the story in the data?
Use small graphs to show time series.
Use eyeball resolution capability to discern historical data.
===================
Interface Web Design and Power Points
Bad - Design recapitulates hierarchy
Bad - Boxes show turf
Fair - Navigation does NOT require a metaphor
Good - We want FLAT / ADJACENT Navigation
Good - Know as much upfront as possible
Good - Opening Screen - Many Links! Delivery upfront!
Good - Show off what people can learn
Good - Make content unique to draw out/ to keep
Consider SCREEN REAL ESTATE
Put the power in the screen design
Design Screen First . Outside - IN design
Keep up with Content Resolution
GUI's need only documents. Do not need OS / Apps
80% of all screens should be content - NOT Navigation!
Make it Content! Enforce primacy of Content.
Great designs come from great designers, not tests.
No matter how great your interface is, it will be better with less of it.
Bad - Bullet lists make us dumb.
Good - Just tell me about your business. Use Narrative.
Bad - Bullet points foreshorten analysis
Bad - Bullet points too much simplification
Bad - Bullet points corrupt and reduce quality of thought
Design consideration - Show intervention
Data transmission on the paper
talk to Reason about the Data
Serve Multiple Constituencies
Names on Presentations
Departments, Organizations, Divisions are not responsible, PEOPLE are RESPONSIBLE!
What is the evidence to take action?
**INTEGRATE DATA WITH CAUSALITY
**Put onto ONE SLIDE. Show the CAUSAL!
**Bring Cause and Effect together.
========================================
Visual Explanations
Scale, Size, Resolution
Stress the Content, not the Technique
What's the truth in the image?
Is there exaggeration?
Exaggerating the vertical dimension in a time scale can show greater degree of variation
Compare height of vertical compared to the horizontal time scale.
Show CAUSALITY
Show how to INTERVENE even without knowing the cause
================================
Meta-Principles
Where is Analytical Thinking derived?
* multivariate
* causality
* credibility
TAKING THINKING PRINCIPLES and TURNING INTO ANALYTICAL DESIGN
ROOTED in Fundamental Thinking Tasks
Universality = Indifferent to locality, language, time and gender...etc.
Sentient Beings
* World governed by Nature Laws
* Nature of Physical World
Push back to always to -
- Comparison
- Causality
- Multivariance
- Credibility
========================================
Smallest Effective Difference
Just Notable Difference
Relation between Figure and Ground
Minimize contrast but be Absolutely CLEAR
Beat down to the job only and nothing else
========================================
Parallelism = Defend integrity of the content
*Against all processes that seek to destroy it
*Defend Primacy of Content against Production Process
High Resolution Design evokes 1000's of interactions.
=========================================
Demands on Presenters for Important Decisions__.
1. Show me causality
2. Show all relevant data.
* Call for the RIGHT ANALYSIS
- that's what 6 pt. type is for. Get it in there.
3. Escape GROUP THINK
"What do I really need to know?"
"What would Richard Feynman do?"
"Find the Right Slide."
Require a Controlled Comparison.
Presentations = Teaching
1. Show up early
Greet
Advance Cause
Shows respect
Give out materials
Never apologize
Lose saying I
Focus on content
2. What is the problem - Problem
Who is it for - Relevance
How to solve - Solutions
3. Particular - General - Particular
Go in deep advances cause
Contextual the general sets foundation
Go in deep again advances cause
4. You MUST give everyone a piece of paper
Highest resolution interface
Leave traces - make copies, can distribute, show to someone
5. Present at the LEVEL of the AUDIENCE. Do NOT patronize.
Start from the high-end.
Be Clear, Direct and Simple, but NOT simple-minded.
Talk Frank.
6. Humor - to reinforce quickly IMPORTANT points.
don't alienate gratuitously.
if alienating, only on merits of the content.
7. Ok to mix gender , plural and singular in a spoken presentation.
8. Affect and Passion is conveyed in Non-verbal gestures.
How much you believe in the materials.
9. Finish early.
-----------------------------
on teaching
1. Practice Practice Practice
Rehearsal.
Use video - RUTHLESS OBSERVER
2. Get better content.
Quality
Relevance
Integrity
Don't give your audience bad materials.
